It’s easy to treat your school’s event page like a digital bulletin board: paste a list of dates, maybe add a flyer...
How to Make Event Pages Feel Like Community—Not Just a Calendar
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Designing Virtual Spaces for Parent Belonging (Even If They Hate Facebook)
Let’s be honest: most classical school parents don’t want to join another Facebook group. Some avoid it for...
Designing Curriculum Pages That Match Your School’s Intellectual Depth
Parents who are drawn to classical education are often thoughtful, curious, and discerning. They want more than test...
What to Put on Your Admissions Page (And in What Order)
It’s not that your admissions page is wrong. It’s just doing too much at once—and not enough of the right things in...
Why Your Inquiry Form Is Too Long (And How to Fix It Without Losing Data)
It happens quietly. A family visits your classical school website, excited about your vision and intrigued by your...
How to Use Landing Pages for Waitlist Interest Without Diluting Your Brand
It’s a good problem to have: your classical school is full, and interest keeps growing. But turning families away...
Mobile-First Design for Classical Schools: Why It Matters More Than Ever
Visit the average classical school website on your phone, and odds are it wasn’t built with you—or your screen size—in...
Handling Teacher Turnover on Your Faculty Pages
Faculty pages should build trust—not highlight gaps. But too often, classical schools build static directories that...
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