If you think your homepage’s most powerful section is the hero image, think again. The single highest-converting...
This 1 Homepage Section Converts More Patients Than Any Other
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Why Student Leadership Pages Fall Flat on School Websites
Most classical schools include a “Student Leadership” section somewhere on their website—but it rarely does what it’s...
Why Multi-Age Groups Build Better School Culture
Classical schools emphasize virtue formation and community—but many unconsciously adopt modern structures that segment...
How Classical Schools Can Use the House System for Community and Virtue
Most classical schools talk about forming virtue. But few give students a daily structure that actually cultivates it...
3 Website Red Flags That Make Patients Bounce
Patients aren’t browsing your site for fun. They’re trying to find care—fast. But if your website gets in their way,...
The First Thing Patients Look for on Your Website (It’s Not Your Logo)
If your homepage opens with a massive logo and a vague slogan, you're not leading with what matters. The hard truth?...
Speed Test: Is Your Site Slower Than Your Front Desk Phone?
When a patient calls your office, they expect someone to pick up. When they visit your website, they expect it to...
What Every Doctor Gets Wrong About ‘Above the Fold’
“Above the fold” isn’t just a design term—it’s the first impression your website makes before a visitor even scrolls....
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