Static QR codes sound convenient. Free generator. One click. Done forever. And that’s exactly the problem. They freeze your marketing in time. They lock you into decisions you haven’t even made yet. And for a growing business, that’s a quiet liability hiding in plain...
Running a small business already feels like juggling knives while riding a unicycle. So when someone says, “You should get branded merch,” the immediate reaction is usually a mix of curiosity and dread. Curiosity because you have seen good merch out in the wild. Dread...
Small teams do not fail because they lack talent. They struggle because everyone is already doing too much. One person handles operations. Another handles customers. Someone else might be a volunteer who helps when they can. Adding “learn how to manage a website” to...
Churches already do a lot with very little. Volunteers juggle clipboards. Staff members remember five passwords. Someone always forgets to bring the sign-up sheet. And somehow, every Sunday still works. Mostly. QR codes aren’t about being flashy or trendy. They’re...
Why Corporate Gifting Feels So Weird for Founders If you are a founder, there is a good chance you secretly hate corporate gifting. You have seen the junk. The logo mugs that never get used. The random tote bags that pile up under desks. The boxes that arrive, get...
At some point, almost every business owner tries to build their own website. It usually starts with good intentions. You sign up for Wix or Squarespace. You pick a theme. You tell yourself you will knock it out over a weekend. Then real life shows up. The kids need...
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