It happens quietly. A family visits your classical school website, excited about your vision and intrigued by your...
Why Your Inquiry Form Is Too Long (And How to Fix It Without Losing Data)
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How to Use Landing Pages for Waitlist Interest Without Diluting Your Brand
It’s a good problem to have: your classical school is full, and interest keeps growing. But turning families away...
Mobile-First Design for Classical Schools: Why It Matters More Than Ever
Visit the average classical school website on your phone, and odds are it wasn’t built with you—or your screen size—in...
Handling Teacher Turnover on Your Faculty Pages
Faculty pages should build trust—not highlight gaps. But too often, classical schools build static directories that...
How to Make Accreditation Info Credible (Without Being Boring)
Accreditation might sound like legalese, but for classical schools it’s an opportunity: a trust signal parents,...
Modular Site Design for Growing Classical Schools
Every growing classical school reaches a point where its website begins to feel like a patchwork quilt—an awkward...
Microcopy That Converts: From Apply to Accept
In the enrollment funnel, every word matters. From the “Apply Now” button to the tooltip beside your form fields,...
Using Alumni Outcomes to Power Enrollment Marketing in Your Classical School
Every classical school has alumni—but not every school uses them effectively in marketing. When families see that your...
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