We’ve reviewed hundreds of small practice websites—and most of them are making the same mistakes. Not because the doctors don’t care, but because they’re busy, and no one ever explained how to make a website actually work for patients. This post is a straight-shooting...
You could be the best doctor in town—but if your practice doesn’t show up online, most people will never know. Today, Google is your new front desk. It’s the first place patients go when they’re looking for a provider, researching symptoms, or checking reviews. And if...
If you’re running an ambulatory surgery center, your website isn’t just a formality—it’s your digital front door. It’s often the first impression for patients, referring physicians, and even potential staff. The best surgery center websites don’t just look nice—they...
Most ambulatory surgery centers focus their website content on patients—and that’s important. But if your site ignores the people sending you patients (referring physicians and their staff), you’re leaving revenue on the table. Referrals aren’t automatic. Even...
Most medical bios sound like LinkedIn blurbs with a stethoscope: “Dr. Smith received her MD from X University and completed her residency at Y Hospital. She is board certified in Internal Medicine.” That’s not bad—but it’s not trust-building either. Patients aren’t...
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