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The Hidden Power of a “Virtues in Action” Blog Series

The Hidden Power of a “Virtues in Action” Blog Series

by JK Stewart | Jun 24, 2025 | Classical Schools, Industries, Website Strategy

Classical education is about formation—not just information. But too often, your blog doesn’t reflect that. It becomes a bulletin board instead of a window into transformation. And when that happens, you lose one of your most powerful tools: storytelling. If you want...
Designing a Parent Handbook Page That Actually Gets Read

Designing a Parent Handbook Page That Actually Gets Read

by JK Stewart | Jun 24, 2025 | Classical Schools, Industries

Every classical school has a parent handbook. Most are unread. Not because parents don’t care—but because schools make it hard to care. They bury virtue-rich policies in 60-page PDFs. They use dense legalistic language. And worst of all, they treat the handbook as a...
How to Integrate Core Virtues into Your School Homepage

How to Integrate Core Virtues into Your School Homepage

by JK Stewart | Jun 24, 2025 | Classical Schools, Industries, Website Strategy

Classical schools are built on timeless foundations—truth, goodness, beauty, courage, humility, wonder. And yet, when a parent visits your homepage, these virtues are often hidden beneath generic language, awkward mission statements, or buried four clicks deep in the...
Tour Pages That Convert: Walking Through Wonder, Not Just Walls

Tour Pages That Convert: Walking Through Wonder, Not Just Walls

by JK Stewart | Jun 24, 2025 | Classical Schools, Industries

Your school tour page is not a checklist. It’s not a scheduling form. It’s not a map of where to park or a reminder to wear comfortable shoes. Those things matter—but they’re not why parents click the “Book a Tour” button. They click because something deeper stirs in...
Medical SEO: The Complete Guide for Private Practices

Medical SEO: The Complete Guide for Private Practices

by JK Stewart | Jun 24, 2025 | Healthcare, Industries

Most private practice websites are invisible. Not because they lack credentials or quality care—but because they lack visibility. In today’s healthcare landscape, if your practice doesn’t show up on Google, you don’t exist. Welcome to Medical SEO: the missing piece...
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